
The Dental Marketer
Business News
dental marketing ideas and strategies to attract quality patients to dentist.
Location:
United States
Description:
dental marketing ideas and strategies to attract quality patients to dentist.
Twitter:
@tdmtweeting
Language:
English
Website:
http://thedentalmarketer.site/
Episodes
Not a Born Leader? How Dr. Block Uses SOPs for Stress-Free Dental Leadership | FF
5/24/2026
Stepping into dental practice leadership can be overwhelming, especially when you don't see yourself as a born leader.
Come along as Dr. Eric Block recounts his journey from struggling with leadership and practice management to becoming an efficient leader, all by developing comprehensive standard operating procedures. By documenting every process, from clinical setups to insurance claims, Dr. Block reduced his practice's stress levels, improved training efforts, and even crafted his own productivity software for dental offices, Flomo. Immerse yourself in Dr. Block’s story to pick up practical strategies that can turn even self-doubting dentists into proficient leaders. If you're living in fear of losing key staff or feeling stuck in your growth as a practice owner, let this episode guide your way forward!
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Listen to Eric's Other Episodes Here:
345: Dr. Eric Block | Acton Dental Associates & Deals for Dentists – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:04:16
How to Hire the Right Team for Your Dental Startup | Dr. Kelsi Lewis | 608
5/20/2026
Who you hire in your first year will shape your dental startup for years to come. Are you choosing team members that truly click?
In this episode, Dr. Kelsi Lewis of Glow Dental Co. opens up about the real challenges and rewards of founding an intentional, community-focused dental practice while balancing dentistry, business ownership, and motherhood. She shares honest insights on her current stress points, switching marketing companies, hiring for fit over resume, and doing it all without an office manager. Dr. Lewis dives into why every new team hire matters, how she maintains a supportive culture, and what it takes to build a staff that doesn’t need micromanaging. You’ll hear specific examples, from the roles her hygienist and front desk play in patient care to the systems she uses for onboarding and maintaining high standards.
As the conversation unfolds, Dr. Lewis also reveals her journey through the marketing maze. She details what prompted her to pause ads, how she chose new partners based on research and guarantees, and the practical steps she’s taking to double new patient numbers, all with an eye on expanding services and elevating the patient experience. You’ll walk away with actionable strategies for handling team growth, improving workflow and patient conversions, and staying true to your vision no matter how many spinning plates you’re managing behind the scenes.
What You'll Learn in This Episode:
Ready to upgrade your practice’s culture, patient flow, and growth? Hit play to learn exactly how Dr. Lewis is making it work, one intentional decision at a time.
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Sponsors:‍
Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer
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All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
Guest: Dr. Kelsi Lewis
Practice Name: Glow Dental Co.
Check out Kelsi's Media:
Practice: https://glowdentalco.com/
Instagram: https://www.instagram.com/kelsilewisdds/
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:49:54
From Stolen Idea to Media Win: A Founder’s Lesson in Fast Action | David Jenyns | FF
5/17/2026
Have you ever felt devastated when someone beat you to a brilliant idea?
In this episode of Fail Forward, David Jenyns talks about his venture of the Melbourne Cricket Ground (MCG) wood sale and how it got hijacked by a stranger who went on to become a close friend. While you unwind the twist and turns in his story, you'll realize how acting quickly on your ideas can prevent others from beating you to the punch. This episode provides concrete proof that it's not about who came up with the idea first; it's about who took the initiative and executed it effectively. Dive in to learn about turning disappointments into wins and even long-term friendships!
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Listen to David's Other Episodes Here:
302: David Jenyns | SYSTEMology: Create Time, Reduce Errors and Scale Your Profits with Proven Business Systems – The Dental Marketer Podcast
Conquer Resistance: Empower Your Team with Effective System Strategies | David Jenyns | MME – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:05:12
Transparent Pricing: How Insurance-Free Dental Practices Build Patient Trust | Dr. Parth Kansagra | 607
5/13/2026
Can you still win patient loyalty when you walk away from insurance contracts?
Dr. Parth Kansagra did just that, launching a premium-priced, insurance-free dental practice in Orange County against all conventional wisdom. Dr. Kansagra shares why he walked away from burnout and chose the hard road of building a practice on his own terms, leaning on his MBA skills, strong patient communication, and a vision for comprehensive patient care.
He unpacks the pivotal moment that inspired him to drop insurances cold turkey, then takes us behind the scenes of his high-touch transition: spending months meeting every patient face-to-face to personally explain the new model. Dr. Kansagra gets real about the financial and emotional stress of entrepreneurship, how losing insurance-driven patients opened doors for true cosmetic-focused care, and the steps he took to make premium pricing feel trustworthy with transparent menus, longer exams, and even a six-year warranty. Listen in for honest lessons on patient relationships, marketing that actually works, and how building real trust became his not-so-secret advantage.
What You'll Learn in This Episode:
Press play to learn how Dr. Kansagra builds real trust in his practice!
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Sponsors:‍
All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
Guest: Dr. Parth Kansagra
Practice Name: Bespoke Dental Studios
Check out Parth's Media:
Practice: https://bespokedentalstudios.com/
Juma (Heathcare Wallet for Patients): https://getjuma.com/
Instagram: https://www.instagram.com/dr.parthk/
LinkedIn: https://www.linkedin.com/in/drparthkansagra/
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:54:48
When Disaster Hits: Keeping Your Dental Practice Open After a Flood | Dr. Sonny Spera | FF
5/10/2026
What would you do if your high-performing practice was flooded and couldn't operate?
Dr. Sonny Spera faced exactly this in 2006 when a disastrous flood wiped out one of his three dental offices. Amid the chaos, Dr. Spera showed exemplary leadership by ensuring no team member lost hours and every patient received their care. The key? Pioneering solutions, resilience, and a shared commitment to their dental family. Dive into this episode to discover how, even when catastrophe strikes your practice, you can roll up your sleeves and pave your own path forward. Gain insights on turning disaster into a strengthening growth experience. Listen now to learn how to handle unexpected setbacks while preserving your team's stability and commitment.
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Listen to Sonny's Other Episodes Here:
340: Dr. Sonny Spera | Progressive Dental – The Dental Marketer Podcast
MMM [Insurance] If You Want To Cut Out Your Worst Paying Insurances, Do This! – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:04:45
Keeping Peace and Profit in a Spouse-Owned Dental Office | Eva Baughman | 606
5/6/2026
Can you protect both your marriage and your margins while building a dental practice from scratch?
In this episode, Eva Baughman of Clearwater Dentistry in Greeley, Colorado, shares the behind-the-scenes story of launching a practice with her husband just before the pandemic hit and how she transitioned from a non-dental background to becoming the financial strategist their office needed. Eva unpacks the path her husband took from serving as a military dentist in Germany to stepping into ownership for the freedom to care for patients on his own terms. This journey demanded Eva step in, shoulder-to-shoulder, to shape the practice into a sustainable, patient-focused team.
Central to this conversation is Eva’s candid look at managing insurance-heavy operations in a brand-new community. She walks us through her step-by-step approach to mastering local demographics, mapping employer insurance plans, and using those insights to negotiate stronger PPO contracts, sidestepping third-party headaches wherever possible. Eva also details her hands-on methods for tracking expenses, building airtight claims systems, and empowering her team (all while protecting work-life boundaries as both a spouse and business partner.) Whether you’re a dental entrepreneur, office manager, or anyone seeking better insurance and cash flow management, Eva’s real-life experiences offer practical takeaways for turning your practice from stressful to sustainable.
What You'll Learn in This Episode:
Tune in now to hear Eva's story on building a practice from scratch with her husband and the ins and outs of everyday operations!
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Sponsors:‍
Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer
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Guest: Eva Baughman
Practice Name: Clearwater Dentistry
Check out Eva's Media:
Practice: https://clearwaterdentistry.net/
Instagram: https://www.instagram.com/eva_baughman14/
Email: evabrigitte14@gmail.com
Dental Spouses in Business Facebook Group: https://www.facebook.com/share/g/17Tw64FJiu/
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:40:03
Redefining Boundaries: Are You Being Compassionate with Your Team or Avoiding Conflict? | Dr. Adrian Cummins | FF
5/3/2026
Could you be mistaking tolerance for compassion as a practice owner?
In this Fail Forward episode, Dr. Adrian Cummins from Cummins Dental Group shares a critical setback he experienced in his practice due to a lack of firm boundaries and leadership clarity. Listen as he illuminates how tolerating substandard performances led to not just revenue loss, but a depletion of peace and time, which act as the backbone of every flourishing practice. He shows how he turned confrontations into clarity, creating firm boundaries, making standards concrete, and utilizing leadership meetings effectively to foster accountability. If you're looking to grow your practice and your team without compromising your peace of mind, this episode is a must-listen!
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Listen to Adrian's Other Episodes Here:
328: Dr. Adrian Cummins | Cummins Dental Group – The Dental Marketer Podcast
"What is 1 thing You Wish You Knew Before You Opened Your Start-up/ Acquisition?" – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:03:35
AI Is Already Sending Patients to Dental Offices (And Most Dentists Don’t Realize It Yet) | 605
4/29/2026
How are patients really finding their next dentist? It’s not through endless Googling anymore.
This episode uncovers a dramatic shift: instead of comparing offices online, more people are now simply asking ChatGPT, Perplexity, or Gemini, "Who should I call for dental implants or a toothache?" The AI returns just a couple of names, and with zero hesitation, patients make the call (often within a minute.)
Michael breaks down real data from CallRail, revealing how these AI-fueled phone calls, though still a small percentage, represent a wave of ultra-high-intent patients who skip traditional browsing and choose the first AI-recommended office. You'll discover which tools are actually driving these calls (hint: ChatGPT is leading by a landslide), why this trend mirrors the early rise of smartphone searches, and why it pays to make your practice information clear, consistent, and ready for action. If you want your phone to ring next time someone asks AI to help find them a dentist, this episode is your essential guide.
What You'll Learn in This Episode:
Don’t get left behind! Hit play now to make sure your dental practice is ready for the new era of AI-driven patient calls.
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Sponsors:‍
CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69
Check Out the Article From This Episode (Updated with More Data):
Article: https://www.callrail.com/blog/20m-calls-reveal-future-of-customer-discovery
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:22:41
Transitioning Ownership to Your Associate: When the Sale Falls Apart | Dr. David Phelps | FF
4/26/2026
Have you considered selling your practice to your associate? Listen to this episode before you do!
This episode of the "Fail Forward" series takes you on a journey with Dr. David Phelps, as he shares a significant setback he faced in selling his practice, where due to his hurried decision, he ended up selling to an associate with excellent clinical skills, but lacking business knowledge. This lack of insight led to volatility and loss of staff and patients; forcing him to retake control. But the silver lining? This was a transformational moment that pressured him to take a different approach in recruitment and empowering associates while gradually transitioning into ownership, resulting in the sale he aimed at. Listening to this episode will teach you how to navigate associate transitions more effectively while avoiding common pitfalls.
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Listen to David's Other Episodes Here:
361: Dr. David Phelps | The Best & Worst Things You Can Do as a Practice Owner Who's Trying to Accumulate Wealth – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
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Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:05:04
Building a Local Dental Brand That Stands Out in Any Location | Dr. Chaz Vittitow | 604
4/22/2026
What does it really take to turn a neighborhood dental practice into a must-visit brand no matter the competition next door?
In this episode, Dr. Chaz Vittitow shares the real story of launching and growing The Local Dentist in a market packed with competitors all while balancing family life with four kids and navigating today’s unique challenges for dentists. Chaz explains the origin of his practice’s name and how it shaped everything from branding to partnering with local businesses. He also digs into the seldom-discussed realities: intense staffing pressures, skyrocketing expenses, and the myth that owning a practice guarantees financial success.
Chaz reveals how he grew by aggressively marketing, earning patient referrals, and, most notably, breaking free from PPO insurance networks, once facing $500–$600K annual write-offs on $1.1M collected. He delivers a practical guide for dropping insurance: scripting patient conversations, offering membership alternatives, and controlling the story to retain quality care (and your best patients). Through powerful communication tweaks and lessons learned on team-building, leadership, and profitability, Chaz equips us with a blueprint to build not just a profitable practice, but a truly resilient one.
What You'll Learn in This Episode:
Tune in to learn how Dr. Chaz builds an unstoppable brand that resonates with his local community!
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Sponsors:‍
Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer
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All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
Guest: Dr. Chaz Vittitow
Practice Name: The Local Dentist
Check out Chaz's Media:
Practice: https://localdentistbellingham.com/
Instagram: https://www.instagram.com/localdentist_bham/
The Dental Jumpstart YouTube Channel: https://www.youtube.com/channel/UCJvqs2_HMAkGq2ki__Gv-jQ
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:58:32
Have The Talk: Mastering Difficult Conversations with Your Team | Dr. Paul Etchison | FF
4/19/2026
Feeling a rift between your team and struggling on how to address it?
Join Dr. Paul Etchison of the Dental Practice Heroes Podcast as he recounts a challenging situation that sparked real change in his practice. Sharing his story of tension between the front desk and clinical teams, Paul opens up about stalling, fumbling, and ultimately succeeding in having a much-needed conversation. He reveals how the magic of validating one's perspective (even without agreeing completely) can bring down walls and pave the way for constructive solutions. Tap into this episode if you want to improve your communication, leadership skills, and overall practice dynamics! You'll learn that difficult conversations are not obstacles but the gateway to better relationships, growth, and success in your dental practice.
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Check out Paul's Media:
Website: https://www.dentalpracticeheroes.com/
Podcast: https://www.dentalpracticeheroes.com/podcast
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Listen to Paul's Other Episodes Here:
479: Are You on the Road to Effective Dental Leadership? The Blueprint for Teamwork | Dr. Paul Etchison – The Dental Marketer Podcast
300: Dr. Paul Etchison | Nelson Ridge Family Dental – The Dental Marketer Podcast
MMM [Internal Marketing] Small Details That Make a Big Difference in Team Communication – The Dental Marketer Podcast
The First Episode of 2023 & The Advice and Reflections Some of Our Guests Have Had! – The Dental Marketer Podcast
"What is 1 thing You Wish You Knew Before You Opened Your Start-up/ Acquisition?" – The Dental Marketer Podcast
455: Dr. Paul Etchison | Achieving Peace of Mind: Embracing Delegation for a Harmonious Dental Team – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:05:23
Bridging Front and Back: The Critical Role of Patient Care Coordinators | Dr. Jaspreet Gill | 603
4/15/2026
Discover the practice-changing power of a unified team guiding every patient from check-in to checkout!
In this episode, Dr. Jaspreet Gill opens up about the mental and strategic balancing act of guiding Countryside Smiles, sharing how time, patient experience, and ROI intertwine in daily decisions around hiring, technology, and workflow design. You'll hear firsthand how the focus shifted from setting up operations to facing nuanced choices: should you invest in tech, hire another team member, or build the next system to scale? Dr. Gill brings clarity to what it means to “pick your headaches wisely,” ensuring every move supports both the patients and her team.
What sets her practice apart? Around year two, Dr. Gill rewrote the playbook by unifying the traditionally divided front and back office, creating patient care coordinators who guide each person seamlessly from intake through billing and beyond. This personalized model, made possible with cloud-based tech and a hand-picked team, eliminates friction and elevates quality care. She dives into performance-based incentives, salary solutions to retain talent, and hyperlocal marketing, all while sustaining profit, minimizing turnover, and keeping compassion at the center. Whether you’re a new practice owner or aiming to future-proof your office, Dr. Gill’s candid insights and tested strategies offer a blueprint for sustainable and human-centered growth!
What You’ll Learn in This Episode:
Ready for practical strategies that put people before processes? Listen now for real-world lessons on practice ownership!
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Sponsors:‍
Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer
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Guest: Dr. Jaspreet Gill
Practice Name: Countryside Smiles
Check out Jaspreet's Media:
Practice: https://countrysidesmiles.com/
Facebook: https://www.facebook.com/Countrysidesmiles
Instagram: https://www.instagram.com/countrysidesmiles/
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:53:23
High-Stakes Dentistry: Why Not to Chase Full Mouth Rehab Cases | Dr. Andy Tran | FF
4/12/2026
Dreaming of landing big, full-mouth rehab cases in your practice?
In this episode of Fail Forward, Dr. Andy Tran shares his sobering story of chasing high-ticket dentistry, only to find his foundation and personal life taking a toll. Hear how redefining success allowed him to save and strengthen his practice, offering valuable lessons about choosing the right patients, putting front-line systems in place, and balancing ambition with reality. Don’t fall for the shiny red object—tune into this episode to learn from Dr. Andy's missteps and fortify your foundation for sustainable growth!
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Listen to Andy's Other Episodes Here:
Just Listen... Dr. Hieu Pham & Dr. Andy Tran – The Dental Marketer Podcast
Just Listen... Dr. Andy Tran & Dr. Richard Low – The Dental Marketer Podcast
83: Dr. Andy Tran & Linda Phan | What's the most important thing to know when owning a dental office? – The Dental Marketer Podcast
315: Dr. Andy Tran | It's Been 2 Years Since He's Opened His Start-Up... – The Dental Marketer Podcast
Just Listen... Dr. Andy Tran & Linda Phan | Apex Dental Studio – The Dental Marketer Podcast
Day 2: Dr. Richard Low & Dr. Andy Tran | The Breakaway Series | Business Masters Edition – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:04:33
How to Grow Your Practice in 90 Days with a $5,000 Marketing Budget | Lamar Woods | 602
4/8/2026
Can a $5,000 marketing budget over 90 days genuinely bring new patients through your front door is it a waste of money?
In this episode, Michael sits down with Lamar Woods of Adhere Patient Management to strip away the guesswork. Lamar shares what truly moves the needle in dental practice marketing (and here's a hint: it’s not just impressions or clicks.) He unpacks the exact metrics that signal a win by the 90-day mark, focusing on predictable lead flow that turns into real-life appointments and patient visits, not just empty calls or unqualified leads.
Lamar dives deep into the essentials every dental practice must have before investing a dime, like a trustworthy, conversion-ready website and robust call tracking. Discover common pitfalls that sabotage new patient bookings, especially at the front desk, and why scripts, coaching, and call reviews are non-negotiable when call volumes spike. You’ll walk through the recommended $5,000 marketing playbook, from campaign breakdowns on Google Search to step-by-step expectations at 30, 60, and 90 days, plus the realities of ad spend and diminishing returns. Whether you’re frustrated by flat results or hungry for predictable patient growth, you’ll leave this episode ready to take control of your marketing ROI.
What You'll Learn in This Episode:
Hit play and find out exactly how to turn your marketing spend into real new dental patients. No more guesswork, just clear action steps!
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Sponsors:‍
CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69
Guest: Lamar Woods
Business Name: Adhere Patient Management
Check out Lamar's Media:
Website: https://www.adherepatient.com/
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:57:03
Escaping the Scarcity Mindset: Navigating a Tough Buyout and Coming Out Stronger | CJ DuBe' | FF
4/5/2026
Ever faced a setback in your practice that challenged your mindset? Learn how to escape scarcity thinking and navigate tough situations with abundance and strength!
In this episode of the Fail Forward series, CJ DuBe' shares the painful story of a lowball buyout after scaling from 0 to 8 million in three years that left her questioning her worth. However, CJ didn’t let this setback define her, as she embarked on a spectacular journey, learning to channel her unique abilities in teaching, facilitating, and coaching. Listen in to discover how shifting from a scarcity mindset to an abundance outlook, and focusing on love and trust, can help overcome setbacks and bring about phenomenal growth. Don't miss out on this inspiring tale of resilience and transformation, crucial lessons for any dentist or practice owner!
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Listen to CJ's Other Episodes Here:
287: CJ DuBe | The simple concepts and tools to gain TRACTION in your practice. – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:04:00
Turning Rivalry into Results: The Power of Collaboration in the Dental Field | Dr. Chethan Chetty | 601
4/1/2026
What happens when you stop seeing neighboring dentists as rivals and start building authentic alliances instead?
In this episode, Michael sits down with Dr. Chethan Chetty, fresh from a transformative three-year term as president of the Academy of General Dentistry. Having balanced his “second job” of intense advocacy with the demands of running his practice and raising a family, Dr. Chetty reflects on the unique pressures and privileges of leadership. He shares why organized dentistry is crucial for every dentist and reveals the advocacy battles few dentists realize are unfolding behind the scenes with legislators and policy makers. Hear firsthand stories of how professional unity can safeguard dentistry’s future and protect patients from disruptive policy changes.
The conversation dives into the realities facing today’s dental practice owners: mounting student debt, the lure of DSO positions, insurance headaches, and shifting patient expectations. Dr. Chetty unpacks real mistakes and leadership lessons learned while scaling his practice from “mom and pop” operation to a team of four associates, all while keeping culture and communication at the heart of growth. He details practical strategies for building collaborative relationships with neighboring dentists, managing staff dynamics, implementing technology, and responding to accelerated changes in the industry, including labor law shifts, AI-driven tools, and practice management innovations.
What You'll Learn in This Episode:
Ready to see the bigger picture and seize control of your dental career? Tune in now and learn how advocacy, leadership, and community could be your next big move!
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Sponsors:‍
All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍
Guest: Dr. Chethan Chetty
Practice Name: Eagle Rock Family Dentistry
Check out Chethan's Media:
Website: https://www.eaglerockdentistry.com/
Instagram (Personal): https://www.instagram.com/drchettydds/
Instagram (Practice): https://www.instagram.com/eaglerockdentistry/
Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
‍
Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:01:04:04
When NOT to Be a Problem Solver as a Dental Leader | Shane Simmons | FF
3/29/2026
Are you unknowingly stifling your team's growth by constantly providing solutions?
In this episode, Shane Simmons shares his experience of unintentionally becoming a roadblock in his dental marketing company, Crimson Media, due to his quick-fix problem solving approach. Discover how he pivoted his leadership style to empower his team through the 1-3-1 method, and how this can foster critical thinking, enhance team skills, and ultimately drive your dental practice growth. If you’re ready to step back and allow your team to emerge empowered and innovative, dive into today's episode!
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Listen to Shane's Other Episodes Here:
MMM [Google Ads] How to Easily Attract New Patients with Predictability – The Dental Marketer Podcast
MMM [Internal Marketing] Using Social Media Ads & Email Marketing to Target Existing Patients for Unscheduled Treatment & Referrals – The Dental Marketer Podcast
MMM [Google Ads] The Best Way to Attract More Dental Implant Patients on a Limited Budget – The Dental Marketer Podcast
174: Shane Simmons | The Type of Marketing That Intrigues Human Beings – The Dental Marketer Podcast
MMM [Social Media] 3 Aspects of a Social Media Ad That New Patients Want to See – The Dental Marketer Podcast
MMM [Uncommon] The Power of Local Business Groups and the Reciprocity Effect – The Dental Marketer Podcast
MMM [Internal Marketing] Ramping Up Patient Referrals With an Annual Community Event! – The Dental Marketer Podcast
MMM [Google Ads] 3 Steps You Should Take with Every Ad Campaign, From Initial Call to Scheduled Patient – The Dental Marketer Podcast
MMM [Websites] 3 "Must Haves" Your Website Needs to Be Seen by Google & New Potential Patients – The Dental Marketer Podcast
MMM [SEO] Most SEO Campaigns Are Missing This One Single Most Important Strategy – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
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Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod
Duration:00:04:46
Going Fee-for-Service in Manhattan: Bold Practice Moves in a Tough Market | Dr. Fatina Shtivelman | 600
3/25/2026
What happens when you stop letting insurance define your patient experience in one of the world’s toughest markets?
In this episode, Dr. Fatina Shtivelman opens up about what it takes to not only build a pediatric dental practice from scratch in Manhattan, but also completely reinvent its business model. She describes the emotional and mental “second baby” her practice became, alongside the constant juggle of refining systems, surviving a pandemic, and keeping both her team and vision aligned in the heart of New York City. Dr. Shtivelman shares the pivotal decision to leave insurance networks behind, revealing why she shifted toward a boutique, fee-for-service model and how this move (while nerve-wracking) ultimately elevated every aspect of her practice.
You’ll hear honest stories about hiring and leadership, from tracking interview punctuality in a city obsessed with time to watching her office manager grow from assistant to hygienist to leader. Dr. Shtivelman details the exact systems she’s built to safeguard consistency, minimize burnout, and empower every team member. She shows us the marketing, review, and tech strategies that help her attract the right families, boost profitability, and reclaim peace of mind. If you’re a dental practice owner or dreaming of becoming one, her practical insights will help you create a practice that’s both deeply personal and truly exceptional.
What You'll Learn in This Episode:
Let's listen to Dr. Shtivelman’s hard-won practice-building secrets today!
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Sponsors:‍
Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer
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CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69
Guest: Dr. Fatina Shtivelman
Practice Name: Gramercy Kids Smiles
Check out Fatina's Media:
Practice: https://www.gramercykidssmilesnyc.com/
Instagram: https://www.instagram.com/gramercykidssmiles/
TikTok: https://www.tiktok.com/@thetoothfairynyc
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
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Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:01:01:44
Hidden Costs of Saving: Why Spending on Staff Early Is Essential for Your Startup’s Growth | Dr. Brandon Prior | FF
3/22/2026
Are you holding back spending in your dental practice and wondering why you aren't seeing the growth you expect?
In this episode of Fail Forward, Dr. Brandon Prior shares how he overcame this mentality and transformed his practice. After initially hesitating to make investments due to fear of spending, he realized his actual failure was protecting cash instead of maximizing his valuable time and capacity. Learn how investing back into your practice in areas like hygiene and marketing can create leverage, increase production, and propel you into rapid growth. For dental practice owners ready to break out of the grind and embrace strategic spending for growth, don't miss Dr. Prior's game-changing insights!
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Listen to Brandon's Other Episodes Here:
412: Dr. Brandon Prior | 100 West Dental – The Dental Marketer Podcast
Day 2: Dr. Brandon Prior | The Breakaway Series | Business Masters Edition – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
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Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:03:26
Why Dental AI Is Reshaping Workflow, Patient Care, and Team Alignment | Dr. Rania Saleh | 599
3/18/2026
Imagine a world where your workflows align effortlessly, teams communicate seamlessly, and every patient gets a tailored experience, all thanks to AI technology and all-in-one software.
In this special episode, Dr. Rania Saleh returns to celebrate Oryx’s 10-year milestone and candidly shares the origin story behind building a comprehensive dental practice software platform. Drawing from her own pivotal transition, from running a thriving dental practice to founding Oryx after a health crisis exposed the limits of existing systems, Dr. Rania reveals how necessity sparked the creation of automated, clinically-driven workflows. She walks us through the earliest days of envisioning patient-facing reports, risk assessments, and truly evidence-based care, plus the surprising challenges that came with bridging technology and real-world dentistry.
As Oryx evolved far beyond its early plug-in roots, Dr. Rania opens up about tough decisions: ripping out parts of the platform she once prized to keep pace with rapid advances in AI and practice management. She compares the growing pains of a scaling SaaS company with those of an expanding dental team, underscoring the urgent need for culture, leadership, and focused feedback in delivering consistent patient experiences. Whether you’re a solo dentist eyeing growth or a multi-office DSO navigating complexity, this behind-the-scenes conversation offers actionable insights on technology adoption, systematizing clinical excellence, and leading a practice (or platform) your whole team believes in!
What You’ll Learn in This Episode:
Don’t miss this inside look at building a dental practice and a platform that actually works; hit play now to transform your systems and patient care!
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Sponsors:‍
All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍
Guest: Dr. Rania Saleh
Business Name: Oryx
Check out Rania's Media:
Website: https://thedentalmarketer.lpages.co/oryx/
Instagram: https://www.instagram.com/oryxdentalsoftware/
Facebook: https://www.facebook.com/OryxDentalSoftware
Rania's Past Episode: 453: Dr. Rania Saleh | The Visual Edge: How to Improve Treatment Acceptance Rates – The Dental Marketer Podcast
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Host: Michael Arias
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍
Join this podcast's Facebook Group: The Dental Marketer Society
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Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod
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Duration:00:42:22
